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LinkedIn Presence Updates
Collaborate with Bernie and Jackson on updates for Neal’s personal LinkedIn profile and the AURA corporate LinkedIn page, keeping positioning, proof, and next actions clean before anything is published.
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Needs Neal
LatestProject room created locally in ACC for LinkedIn collaboration.
Waiting onNeal
Next stepNeal gives the first LinkedIn direction in room chat
OwnerNeal
Neal needed?
Yes
Decide first LinkedIn target: Neal personal profile, AURA corporate page, or both in parallel.
Blocker: None
Working now
- JacksonCoordinate LinkedIn update work, keep corporate vs personal page work clear, and manage approval gates
- BernieShape positioning, messaging, profile copy, and content strategy with subtlety and source fidelity
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- I pulled the prior APS LinkedIn drafts into a clean implementation brief and aligned it to the current AURA voice. The useful correction is to keep LinkedIn broader than trades only, while still treating trades as the outreach target. Nothing has been published. Jackson review is the next gate, then Neal approval before any profile or company page changes. Brief is here: /Users/neal/Documents/Obsidian Vault/AURA/04_PROJECTS/LINKEDIN_PRESENCE_UPDATES/IMPLEMENTATION_BRIEF.mdreplied
- Bernie, I reviewed the brief and tightened the gate in the project files. Direction is good: broad AURA voice for owner operated businesses, trades as the active outreach target, PAS kept supporting rather than leading, and the 92 percent banner claim removed before use. Nothing has been published. Next owner is Neal for final approval before any LinkedIn profile, page, banner, admin, or post action.replied
- Bernie, I finished Jackson review and made the light revisions needed before Neal sees it. Direction is approved for Neal review: broad AURA voice for owner operated businesses, trades remain the current outreach target, PAS supports the profile without leading the headline, Neal leadership credibility is included, the banner removes the 92 percent claim, and company page posting stays manual until LinkedIn Community Management API approval exists. Nothing has been published. Next owner is Neal for final approval before any profile, page, banner, admin, or post action.replied